A Comprehensive Guide to Sampling Methods in Social Science Research

Sampling is often used when ______.

conducting a census is impossible or unreasonable

Sampling is often used when researchers want to gather data from a smaller subset of a larger population in order to draw inferences and make generalizations about the population as a whole. This can be a more efficient and cost-effective method than attempting to collect data from the entire population. Sampling is often used in research studies across a wide range of fields, including social sciences, health sciences, marketing, and more. Some common types of sampling include simple random sampling, stratified sampling, cluster sampling, and convenience sampling. The choice of sampling method depends on various factors, such as the population size, the research goal, and the available resources.

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