components of attitude
affective, behavioral, cognitive
Attitude is a psychological construct that influences behavior, emotions, and thoughts towards objects or people. Attitudes are generally comprised of three main components:
1. Cognitive Component: This component involves a person’s beliefs, knowledge, opinions, and thoughts about a particular object or issue. It includes the person’s assessment or evaluation of the object based on logic and reasoning.
2. Affective Component: This component pertains to the emotional reactions, feelings, and sentiments individuals have towards an object or issue. It refers to an individual’s emotional state or response when the object or issue is encountered.
3. Behavioral Component: This component refers to the actions or conduct directed towards a particular object or issue relying on cognitive and affective components. It deals with the visible or overt behaviors that are based on the attitudes related to the object or issue.
These three components of attitudes are interdependent, consistent, and stable over time, and play vital roles in determining individual behavior and decision-making.
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